New Look – New Horizons
Blogging has been light here in recent weeks – but there’s a lot going on behind the scenes.
This afternoon I approved our new logo, which was designed by Peter Walsh of Doop. The brief they got from us included the idea of
…ripples on the surface of water emanating from a single point. This suggests the power of effective media …
I felt it was important to specifiy that the logo
… should not include any specific representation of technology or activity, i.e. no headphones or microphones or anything which might limit the perception of the company’s activities …
It’s going to be a busy week here at Edgecast Media – and we’re not done with announcements yet! 🙂