“Keep It Up – It’s Working!”

In yesterday’s podcast I alluded to a podcast I had heard about IBM’s podcasting strategy about a year ago.  A quick search on podcasting.ie turned up Inside View #21 (MP3), which I downloaded and listened to on my way to work this morning.

Bernie Goldbach interviews Ben Edwards about IBM’s use of podcasting in their internal and external communications.  This quote stands out, from a listener to an internal weekly bulletin on supply-chain operations:

“You’ve inspired me to try this out for our group.  Keep it up – it’s working!”

Find out more about Podcasting For Business at IT@Cork next Tuesday at 5:30pm.